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工商、税务、资质、记账公司,如何运用短信群发? - 北京代理记账

工商、税务、资质、记账公司,如何运用短信群发?

2021-04-01上一篇 : |下一篇 :

工商、税务、资质、记账公司,如何运用短信群发? 资讯 第1张

短信群发软件平台做短信营销对大家来说却并不陌生,这种高触达率、低成本的营销模式,或将成为工商、税务资质代办、代理记账公司营销获客的新途径。

短信营销明显优势:

成本低:一条低至几分钱

速度快:短信营销的传播不受时间和地域的限制,发送完毕后马上接收,时效性超强

精确性高:个性化人群划分,不同内容精准投递,准确触达精准用户

打开率高:短信整体接收数量较低,阅读率近100%

传播性强:接收者可将信息随身保存、反复阅读,可随时发送给他人

灵活性高:短信营销可直接推送到最精准的人群,且同一服务可根据不同的接收对象轻松传递不同的广告信息

回报高:相比于其他网络获客方式,短信营销价格低,人群触达精准,瞬时触发,投入产出比远胜其他

企业营销服务短信群发应用一般有两个方面:

一、针对新目标客户的宣传推广,即让目标客户知道你企业的产品或服务

例如针对个人服务类的建造师、审计师、CPA会计师考试培训通知、考分查询、自考复习资料等服务短信群发。

通知:2020年CPA注册会计师考试报名截止9月16日,请各学员及时在网上报名,并联系老师领取复习资料【xx教育】

二、针对老客户进行二次营销,挖掘目标客户的二次消费需求。例如客户可以使用积分换取礼物或兑换优惠券,针对会员的打折促销活动等,这些都属于企业营销短信的范畴。

相信上述内容能给工商、税务资质代办、代理记账公司一些营销获客启发,腾信短信也将继续深挖工商、税务资质代办、代理记账公司运营痛点难点,用科技的力量助力代账公司互联网化转型升级,创新财税行业新发展。